U.S. Bank Senior Unica Marketing Campaign Analyst in St. Paul, Minnesota
At U.S. Bank, we're passionate about helping customers and the communities where we live and work. The fifth-largest bank in the United States, we’re one of the country's most respected, innovative and successful financial institutions. U.S. Bank is an equal opportunity employer committed to creating a diverse workforce. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, among other factors.
Job DescriptionU.S. Bank is seeking a talented Senior Unica Marketing Campaign Analyst responsible for designing, developing and executing marketing campaigns, including direct mail, email, telemarketing and digital channels. This position requires an understanding of marketing and customer data, relational database models and experience in SQL programming in Oracle and Netezza databases as well as familiarity with Campaign Management applications such as Unica Campaign, Adobe Campaign, SAS tools, Toad, SQL Loader. This position is responsible for the day-to-day coordination of campaigns executed by third party vendors including offshore resources. It is a Lead-level position and will include supervisory responsibility of one or more analysts. Must be able to work independently with strong analytic, communication and project management skills. Works with internal business teams to interpret business requirements into campaign data requirements.
Build and execute campaigns.
Perform campaign data quality control to verify expected result and campaign requirements are satisfied.
Optimize process, campaigns, workflows to improve efficiency and increase output.
Interface closely with internal teams for project management and scheduling.
Coordinate campaign inputs and deliverables with internal and external partners.
Collaborate with Analytics/Reporting team to confirm campaign reporting and tracking objectives are built into campaigns.
Maintain marketing campaign schedules and negotiate priorities.
Basic Qualifications - Bachelor's degree in a quantitative field such as economics, computer science, engineering, or applied mathematics, or equivalent work experience. - 7+ years experience of demonstrated knowledge in marketing campaign design and execution (Unica experience required)
“Salary range reflected is an estimate of base pay and is for the primary location. Base pay range may vary if an offer is made for work in a different location.”
Benefits: Take care of yourself and your family with U.S. Bank employee benefits. We know that healthy employees are happy employees, and we believe that work/life balance should be easy to achieve. That's why we share the cost of benefits and offer a variety of programs, resources and support you need to bring your full self to work and stay present and committed to the people who matter most - your family.
Learn all about U.S. Bank employee benefits, including tuition reimbursement, retirement plans and more, by visiting usbank.com/careers.
EEO is the Law Applicants can learn more about the company’s status as an equal opportunity employer by viewing the federal EEO is the Law poster.
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Salary range reflected is an estimate of base pay and is for the primary location. Base pay range may vary if an offer is made for work in a different location. Pay Range: $105,400.00 - $124,000.00 - $136,400.00
U.S. Bank is an equal opportunity employer committed to creating a diverse workforce. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, among other factors.