U.S. Bank UX Design Content Strategist - Money Movement - Multiple Locations in San Francisco, California
At U.S. Bank, we're passionate about helping customers and the communities where we live and work. The fifth-largest bank in the United States, we’re one of the country's most respected, innovative and successful financial institutions. U.S. Bank is an equal opportunity employer committed to creating a diverse workforce. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, among other factors.
Job DescriptionResponsibilities: Provides professional-quality content for secure online/mobile banking interfaces, responsive websites, mobile apps, online lead/application forms, marketing pages, and other cross-channel websites;
Analyzes and understands end-to-end customer experiences to ensure that all content is consistent in voice/tone/construction and is technically correct;
Collaborates and partners with other U.S. Bank content creators/strategists as appropriate to ensure consistent tone of voice and messaging for customers;
Writes a variety of digital content as needed, including marketing pages, informational content, navigational elements, form field labels and messaging, error messages, contextual help, alert messages, and FAQs;
Assists in gathering requirements and assessing content needs of a given project;
Updates content logs, copy documents, and other documentation systems;
Provides strategic content recommendations and writing/editing support for product managers, business lines, and other content stakeholders;
Works with development and other internal team members on project implementation and launch activities, including stand-up meetings, defect resolution, acceptance testing, etc.
Required skills: At least 5-6 years of experience in the financial industry, including at least four years of experience in financial services, preferably online banking, wealth management and investments
Experience collaborating with large cross-functional teams
Outstanding communication skills and exceptional attention to detail
Ability to problem-solve and work independently when necessary
Expert proficiency in Microsoft Office
Experience successfully executing and balancing multiple projects and tasks
Demonstrated ability to write clear, accurate, compelling content that adheres to style guidelines
Attention to detail, especially as it relates to complex customer interactions and compliance-mandated content
Experience working with UX, product, technology, compliance and A11Y
Knowledge of the vendor brand and editorial guidelines (EWS guidelines in the Zelle functional spec)
Strong understanding of design principles and methods for content strategy including information architecture, interaction design, and web usability
Experience working on and creating content and experiences for mobile applications
Proficiency with design software tools, including Sketch, Abstract, inVision, Figma
Proficiency using authoring tools inside AEM (Adobe Experience Manager)
Basic understanding of HTML, CSS, and front end development code and frameworks
In-depth understanding of web usability & accessibility (A11Y) guidelines. Strong knowledge of Web Content Accessibility Guidelines (WCAG).
Sr level experience managing content strategy, providing voice and tone across all Zelle product features aligning with not only U.S. Bank brand but also EWS brand (Zelle) and editorial guidelines.
Basic Qualifications - Bachelor's degree, with an emphasis on English, Writing, Technical Writing, Journalism, Content Strategy, or Library Science preferred, or equivalent experience - Seven or more years of related work experience
Preferred Skills/Experience - Expert understanding of the principles of content strategy and information architecture as well as deep experience with user-centered design (from concept to delivery) - Significant experience writing a variety of digital content for instructional, transactional and marketing experiences – including navigation labels, form fields labels and messaging, error messages, contextual help messages, alert messages and FAQs - Deep experience with data collection and quantitative analysis - Strong skills in managing ambiguity, working autonomously and multitasking in a fast-paced environment - Ability to meet ambitious deadlines and delivering high quality work on schedule, including quickly
Benefits: Take care of yourself and your family with U.S. Bank employee benefits. We know that healthy employees are happy employees, and we believe that work/life balance should be easy to achieve. That's why we share the cost of benefits and offer a variety of programs, resources and support you need to bring your full self to work and stay present and committed to the people who matter most - your family.
Learn all about U.S. Bank employee benefits, including tuition reimbursement, retirement plans and more, by visiting usbank.com/careers.
EEO is the Law Applicants can learn more about the company’s status as an equal opportunity employer by viewing the federal EEO is the Law poster.
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U.S. Bank is an equal opportunity employer committed to creating a diverse workforce. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, among other factors.