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U.S. Bank Head of Digital Research, Testing & Optimization (User Experience Design - UXDesign) in San Francisco, California

At U.S. Bank, we're passionate about helping customers and the communities where we live and work. The fifth-largest bank in the United States, we’re one of the country's most respected, innovative and successful financial institutions. U.S. Bank is an equal opportunity employer committed to creating a diverse workforce. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, among other factors.

Job Description

We’re looking for a visionary leader to design the future for U.S. Bank. You’ll lead and grow our top-notch in-house teams accountable for digital testing and optimization, user research and design thinking. You’ll directly lead Managers supervising teams and senior-level individual Principals, with a total team of 50+. The work you lead will enable U.S. Bank to build exactly what our customers want and need — and will help us fine-tune those products to achieve the best results. As a result, your leadership will positively influence the lives of millions of customers, from consumers and small businesses to the Fortune 500.


  • Drive thought leadership in testing and optimization (A/B testing, multivariate, etc.), user research, and design thinking to support digital product teams across all of U.S. Bancorp

  • Lead a talented team of testing experts and user experience researchers to create “best in world” digital products for:

  • Consumers

  • Small Business

  • Corporate and Institutional customers

  • Wealth Management clients

  • Employees

  • Partner companies’ white-labeled capabilities

  • Guide the testing and research teams to push our capabilities to the next level:

  • advanced research techniques

  • A/B and multivariate scale and speed

  • experimentation

  • message and promotion optimization

  • feature flag test

  • etc.

  • Present results persuasively and authoritatively to peers and senior leadership, while facilitating collaborative conversation to drive the best product outcomes

Continually expand UXDesign’s value to the bank

  • Build and promote our research, testing and optimization capabilities

  • Partner closely with design system and platform teams to test and optimize reusable UI components that achieve maximum results for task completion, conversion, and other desired outcomes

  • Advocate and embody customer-obsession, inside and outside the UXDesign organization, resulting in simple, innovative, lovable digital products/experiences

  • Measure and manage UXDesign value by

  • Synthesizing each project’s business goals to set specific, measurable objectives so we can measure design success

  • Guiding teams to consistently deliver work that meets or exceeds the criteria

  • Managing ongoing measurement and report regularly to senior leadership

Build a world-class UXDesign Research, Testing & Optimization team

  • Source, hire and develop a high-performing team with world-class skills. Motivate and engage team members to achieve peak performance and high job satisfaction.

  • Lead and inspire researchers and testing professionals, and lead a community of practice to share knowledge with all designers, product managers, and technology partners

  • Mentor UXDesign team members who show potential for team leadership or principal roles

Build strong relationships to maximize UXDesign’s thought leadership

  • Partner with, and influence, key stakeholders in lines of business, product management, technology & dev, agile transformation, marketing, analytics and other teams to strengthen relationships, persuade and deliver amazing products

  • Promote, by example, a positive culture of achievement and getting things done by being responsive and timely, by finding win-win solutions, and by solving problems with divergent, expansive, design thinking methods

  • Manage the “brand” of UXDesign as a desirable, essential partner; promote a design-centric culture within U.S. Bank; and make our team be sought out for learning, collaboration, and as a place they want to work

Direct the business of UXDesign

·Maintain and evolve a scalable methodology, shared across UXDesign teams, driving to keep it lean, efficient, effective and repeatable

oDefine and evolve the UXDesign vision in alignment with CDO strategy

oBuild rock-solid partnerships with CX, innovation, and other partner organizations

oDrive customer-obsessed design thinking that creates business value across the company

oDefine and execute a comprehensive roadmap for UXDesign business maturity, including stretch objectives and objectively measurable goals

·Manage a consistent, repeatable set of project artifacts and realtime dashboards, evolving them in partnership with our UXDesign practice and product teams as our business changes and grows

·Partner with product management leaders to estimate needs for new product initiatives and to structure optimal teams

·Continuously research the latest trends, emerging technologies, and other advances in research, testing and optimization that should be considered and implemented into U.S. Bank’s strategy


Take care of yourself and your family with U.S. Bank employee benefits. We know that healthy employees are happy employees, and we believe that work/life balance should be easy to achieve. That's why we share the cost of benefits and offer a variety of programs, resources and support you need to bring your full self to work and stay present and committed to the people who matter most - your family.

Learn all about U.S. Bank employee benefits, including tuition reimbursement, retirement plans and more, by visiting usbank.com/careers (https://www.usbank.com/careers/index.html) .

EEO is the Law

Applicants can learn more about the company’s status as an equal opportunity employer by viewing the federal EEO is the Law (https://www.dol.gov/sites/dolgov/files/ofccp/regs/compliance/posters/pdf/eeopost.pdf) poster.


U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the E-Verify program (https://www.usbank.com/careers/verification-of-eligibility-for-employment.html) .

Our 74,000 employees work across departments to help our millions of retail, business, wealth management, payment, commercial and corporate, and investment services customers across the country and around the world turn their dreams into reality. Our employees are empowered to create change and drive our future, and we pride ourselves on diligently and ethically upholding U.S. Bank’s best-in-class financial record and legacy of more than 150 years in banking. Most importantly, we put people first, cultivating and treasuring meaningful relationships with the customers we serve, the colleagues we support and the communities where we live and work.