U.S. Bank Marketing Manager in Cincinnati, Ohio
At U.S. Bank, we're passionate about helping customers and the communities where we live and work. The fifth-largest bank in the United States, we’re one of the country's most respected, innovative and successful financial institutions. U.S. Bank is an equal opportunity employer committed to creating a diverse workforce. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, among other factors.
Job DescriptionDevelops and leads the marketing strategy for a specified area to deliver customer-centric, multi-channel marketing programs to maximize customer growth, retention and engagement. Identifies and communicates key performance indicators to ensure marketing strategies are yielding positive return on investment as well as to modify and optimize strategies as necessary. Manages professional employees and/or supervisors of complex support, production marketing team(s). Uses segment specific marketing strategies and media to launch marketing programs and/or products in collaboration with agencies, product, sales and technical teams. Successfully negotiates contracts and activates vendor relationships for the benefit of the Company and our brand. Adapts departmental plans and priorities to address agility, resource and operational challenges. Provides marketing support for alternative marketing channels such as tradeshows, seminars, industry sponsorships, etc. Collaborates with internal partners to ensure that all marketing programs are in accordance with all laws, regulations and bank policies. Basic Qualifications - Bachelor's degree, or equivalent work experience - Eight or more years of related experience in marketing and marketing strategy with proven ability to deliver results
Preferred Skills/Experience - People management experience either indirect or direct strongly preferred- Advanced knowledge of assigned geographical area, competitive market, banking operations, and U.S. Bancorp's products and services - Strong organizational, interpersonal and team building skills - Excellent verbal, written and presentation skills - Agility in thinking and delivery, along with proven ability to take direction in support of company goals - Strong decision-making and problem-solving skills - Proven ability to delegate and successfully manage multiple projects and assignments that are completed on time and on budget - Proficient computer navigation skills using a variety of software packages - MBA or equivalent markers of high achievement are a plus Benefits: Take care of yourself and your family with U.S. Bank employee benefits. We know that healthy employees are happy employees, and we believe that work/life balance should be easy to achieve. That's why we share the cost of benefits and offer a variety of programs, resources and support you need to bring your full self to work and stay present and committed to the people who matter most - your family.
Learn all about U.S. Bank employee benefits, including tuition reimbursement, retirement plans and more, by visiting usbank.com/careers.
EEO is the Law Applicants can learn more about the company’s status as an equal opportunity employer by viewing the federal EEO is the Law poster.
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U.S. Bank is an equal opportunity employer committed to creating a diverse workforce. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, among other factors.