U.S. Bank Elavon Marketing Manager - Atlanta, Georgia in ATLANTA, Georgia
Develop lead generation campaigns and out of the box marketing assets through digital, print/advertising and event marketing to increase overall annual leads and brand awareness with ISOs/MSPs across the U.S.
Manages the planning and execution of marketing programs, including determination of program results and improvement opportunities and adjusts marketing plans based on results;
Lead strategy, content and art direction (end-to-end) for monthly and quarterly incentive programs, trade shows, client events, digital marketing and newsletters
Implement social, direct mail/e-mail and ad campaigns for sales managers
Build and maintain collateral and marketing assets through our partner portal for our partner and internal sales reps
Support our Portfolio Management team and top 15 MSPs with various marketing initiatives to help build their portfolios.
Bachelor's degree, or equivalent work experience
Six or more years of related experience in marketing and marketing strategy with proven ability to deliver results
Excellent communication and persuasion skills are mandatory, with the ability to convincingly sell ideas and plans to internal stakeholders, prospects, and sales channels.
Self-sufficiency to identify solutions and strategic direction, in spite of high degrees of ambiguity and uncertainty, as well as possess abilities to multi-task and successfully execute multiple projects simultaneously.
Strong understanding of the payments and technology industry, selling through partner channels and white labeling is a plus
Thorough knowledge of product/program development, pricing and implementation for channel rollouts
Excellent verbal, written, presentation and interpersonal skills.
Strong financial and competitive analysis and technical skills.
Ability to develop comprehensive marketing strategies, with support from the Senior Director and partner teams, as well as execute on tactical deliverables.
Ability to manage multiple vendors and project manage day-to-day deliverables and requests from stakeholders
Job: Marketing / Communications
Primary Location: Georgia-GA-Atlanta
Shift: 1st - Daytime
Average Hours Per Week: 40
Requisition ID: 190039639
U.S. Bank is an Equal Opportunity Employer committed to creating a diverse workforce.
U.S. Bank is an equal opportunity employer committed to creating a diverse workforce. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, among other factors.